I’ve always been a fan of Etude and how the brand carries products that perfectly matches the Asian skin and features. I especially love their Oh M’Eye Line eyeliner as it’s very easy to apply and doesn’t smudge and spread to the bottom of my eye (the struggle of having chinky eyes). I once tried wearing it to snorkel (yes! I’m crazy like that) and it didn’t wear off til I rubbed it off.
So of course when I heard that Etude was opening their biggest shop in Cebu at SM Seaside, I couldn’t pass up the chance to discover what other amazing products they have in store. It was also a good excuse to go frilly girly and spend some time with friends in the midst of the wedding season chaos. Did I mention I’m a new mom too? LOL. So I’ve been haggard more than I’m made up these days.


